BlackBerry World a New Name
BlackBerry has changed the name of its App Store to BlackBerry World from BlackBerry App World. RIM says that BlackBerry World will have more than just apps for users to purchase the 
new store will also be home to purchasable videos and music. The new name reflects the fact that RIM wants BlackBerry World to be a one-stop shop for entertainment needs of BlackBerry smartphone and tablet users.
Source: Mashsizz
